Special to the EAGLE

Setting a goal for a $25,000 donation, Lenny’s Sub Shop is teaming up with No Kid Hungry to combat childhood hunger.

Lenny’s nationwide, including the restaurant on West Jackson Avenue in Oxford, will encourage a $1 donation by its customers to No Kid Hungry from Sept. 1 to Nov. 1.

According to No Kid Hungry, one in five American children struggles with hunger, meaning they may not know when or from where their next meal will come. But a $1 donation to the organization can help connect a child facing hunger with up to 10 meals. Since 1984, Share Our Strength, which runs the No Kid Hungry campaign, has raised more than $528 million through corporate sponsorships, events and donations. During that time frame, funds have been granted to more than 1,100 organizations nationwide that feed hungry children.

“Everyone has a role in helping end childhood hunger in America,” said Diana Hovey, managing director of Dine Out for No Kid Hungry.  “It’s impressive to see the restaurant industry come together for our cause, and we are thrilled to have an iconic brand like Lenny’s Subs, who cares about giving back to their community, join us this year.”

Lenny’s is joining No Kid Hungry for the first time. The brand examined five charities and was moved by the No Kid Hungry campaign’s mission.

“We recognize the needs of those that may be in our communities who don’t have enough nutritious food. No child should wonder if he or she will get a meal every day,” said Jason Vaughn, president and chief operations officer for Lenny’s. “We’re proud to team up with No Kid Hungry and excited to create this opportunity for both our customers and franchisees to help those in need.”

Diners’ good deeds will be recognized with a sign on the wall of the restaurant and they will receive a coupon for a free cookie for their next visit.

Every year, thousands of restaurants across the country come together to raise money and awareness for No Kid Hungry, spurring millions of customers to donate to the charity at the point of sale in stores, online and social-media sites, or by participating in local fundraising.